bigbasket to strengthen its hold in Guwahati in next 6 months

Guwahati: bigbasket, India's largest online supermarket, plans to boost its monthly sales to INR 4 crore within the next six months.

In Guwahati, the largest digital supermarket in India has recently seen a surge in daily orders. The company's current orders in the city are roughly 17,000 every month, with a revenue of INR 1.7 crore.

Guwahati is a major commercial and manufacturing centre in Assam. Given that it is one of the state's most populous cities, it is critical to bigbasket's activities. bigbasket commenced its services in the city in December 2021, with 6000 SKUs, and the number has since surpassed 25,000. bigbasket is without a doubt the only store in Guwahati with such a large selection. Furthermore, with a firm foundation in Guwahati, the company will expand into neighbouring cities such as Nagaon and Nalbari.

Hari Menon, Co-Founder and CEO of bigbasket, stated, "Guwahati is a critical location for us." We have had a positive reaction from the community and want to become the one-stop-shop for all of the city's grocery requirements. We plan to debut bbnow, our 30-minute delivery service, in this city shortly. We are continually growing to Tier 2 and Tier 3 locations like Guwahati, where our order size has increased tenfold in three months! Our fundamental goal has always been to prioritise clients and their convenience, which explains our presence in practically every corner of the country. Joon Gohain, Director - Tea Buying, Tata Consumer Products Ltd., was present at the ceremony and lauded bigbasket's development efforts while providing more fuel to their collaboration. Addressing the audience, Mr. Gohain said, "The Tata Group and Tata Consumer Products have had a close association with the state of Assam for many years." Assam is a vital sourcing hub for Tata Consumer Products as well as a significant market for our brands. The customer-first strategy of bigbasket aligns with our objective of building a massive consumer digital ecosystem. 

bigbasket has continually innovated to provide a better user experience while also expanding into more areas to reach more people. All of these things combine to make bigbasket a brand to be reckoned with." bigbasket just entered the quick commerce area with its extremely successful bbnow offerings. Customers may now get delivery within a 1.5-kilometer radius within 30 minutes and have access to an assortment of over 3500 goods. Furthermore, bigbasket's special arm, bbsathi, will serve the HoReCa industry in Guwahati.

bigbasket offers approximately 30,000 goods, including fruits and vegetables, pulses, meats, juices, spices, and tea, as well as hygiene, household staples, bulbs, batteries, and baby products. The brand is presently available in over 70 cities, with ambitions to grow to another 50 towns and cities over the next year. The company's current revenue is 1.2 billion dollars.