Guwahati: PVR INOX, one of the leading cinema exhibitor in India has announced the launch of a new 3-screen multiplex at NCS Square Mall located at Adabari , Guwahati.

As for Assam, the company has a total of four cinemas across 14 screens, in Guwahati and Jorhat.

The company claims to have 361 cinema properties as PVR INOX amounts to 1,689 screens, nearly 3.60 lakh seats. This includes one property in Colombo, Sri Lanka.

As per its filings in Quarter 3 Financial Year 23, PVR’s consolidated revenue from operations rose 53.17 percent to Rs 940.69 crore from Rs 614.15 crore, during the same period in the corresponding year. The company posted a net profit of Rs 16 crore in the third quarter of FY23. The firm had posted a loss of Rs 10 crore in the year-ago period.

The rise of regional films is believed to be yet another reason for PVR investing in the eastern market.

The company claims that its average ticket price ranges between Rs 230-240. Additionally, it has created four formats of screens – ScreenX, P [XL], IMAX and 4DX.

ALSO READ: Roundtable conference in Sikkim ahead of NE Summit